OVERVIEW & CAPABILITIES
-Master planning and macro and micro business strategy from over 40 years in the consumer product and fashion industry working as an owner, operator, investor and founder of numerous successful enterprises.
-Unique ability and interest to build launch and grow start-ups and existing businesses looking to re-invent and energize their businesses.
-Expert in brand creation and brand development to design and implement all aspects of a businesses brand position to then present to potential investors, joint venture partners, licensees, retailers and consumers.
-Complete marketing and advertising creative design and development to best communicate the brands and companies message to the trade and future customers to include both traditional print/media campaigns along with an entire web based and social media platform outreach.
-Highest quality “identity system” and brand development creative work which includes logos, packaging, hangtags, labels, along with in store point of purchase design, full retail environments, trade show exhibits and more.
-Well-developed relationships with North American and International retailers along with a strong network of professional and experienced sales representatives and organizations throughout the world.
-An expansive network and “rolodex” of entrepreneurial and growth oriented companies and individuals as potential investor candidates to fund start ups or add additional capital to your businesses.
-Full Business Plan design and creation to best communicate the investment opportunity to include a complete description of the business, communicating the brand position and all the necessary elements to provide a thorough financial and brand perspective.
-Extensive experience in product design, production, sales, distribution and all aspects of successfully getting a product to market and growing the business.
-Over 30 years of U.S and International travel to Europe, South America and Asia with focus on the retail, wholesale and manufacturing sectors.
-Intellectual property management as part of a full service licensing division to represent brand owners/licensors in order to connect them with the best-qualified licensing partner for their brand.
-Licensing and brand positioning, creative presentations to expertly communicate a licensors brand position to prospective licensees to maximize the value of the licensing agreement and insure brand consistency throughout the program with various licensees.
-Celebrity and Athlete licensing brand building and brand management to include product launches, endorsements, personal appearances, public relations, media exposure and appearances and book publishing representation.
-Due diligence, investigation and objective evaluation of potential business opportunities to evaluate the potential and viability of both start-ups and existing businesses so interested investors can reduce their risk and make educated investment decisions.
